Bio

Charlie Martin is a Texan artist and producer. Six years ago, Charlie and collaborator Will Taylor combined likeminded batches of material to form the Austin-based project Hovvdy. During a year without touring, between sessions for the steady indie-pop band’s next album, Charlie reworked songs amassed over the years alongside new creations. A hand-hewn set of colorful tales, Imaginary People introduces a spacious, singer songwriter format to Charlie’s celebrated pop compositions. Elegant piano lines and sturdy acoustic strums anchor the brilliantly determined solo debut.

Welcoming and sympathetic, the collection of Imaginary People teems with a community of characters in daily scenes of compassion. There’s the reliable Madison, a childhood best friend, or the large-looming Mister Heavy, an ethical compass of sorts. Shouldering the weight of the world, he stands in for religion and other archetypal influences. Much like the vivid album artwork, Charlie’s moral allegories land somewhere between Richard Scarry and Steinbeck.

Returning to rootsy influences, Charlie’s gentle Southern tone paints in the timeless tradition of an Arthur Russell or Jon Brion. The artist travelled to Mississippi, where he and his wife both have familial ties, to record on an 1870s Steinway grand piano at his mother-in-law’s house. Charlie says it’s “the first piano I ever really fell in love with.” A large room opened up the wistful melodies with engineer Evan Kaspar.

Between trips to L.A. for work on the fourth Hovvdy LP, solo recording wrapped at Austin’s Estuary Recording. Streamlined arrangements allow for an earnest, unfiltered presentation of Imaginary People. The songs are reminders to stand firm and grounded. The exuberant rush of “September” sets an intention for a new chapter. In “Courage,” it is artistic fortification – “a song you made up / it takes courage / a poem / it takes courage.”

Hovvdy

July 12, 2021

Hovvdy’s Grand Jury debut, True Love, is coming October 1st

Title-track & music video out today, pre-orders available everywhere, & cassette singles are free at Austin indie record shops.

Read More

Charlie Martin

April 23, 2021

Introducing: Charlie Martin

The debut solo album from Hovvdy co-frontman arrives with a music video for album-standout “September”

Read More